Not only do the LIMA Awards showcase the best of licensing every year, they also serve as a historical record, offering a brief glimpse of the brands and innovations that have shaped the industry over the last three decades.
With hundreds of entries every year, the competition to make it on the ballot, much less win, is fierce. Those who do win can savor the knowledge that not only will they be celebrated by their peers in the present, their work will also live on in this annal of licensing innovation and achievement.
2007 AWARDS WINNERS & PHOTO GALLERY
Best Retailer of Baby Licensed Products
Mothercare
Best Retailer of Preschool Licensed Products
Mothercare
Best Retailer of Kids’ Licensed Products
Woolworths
Best Tweens/Teens Retailer of Licensed Products
WH Smith
Best Adult Retailer of Licensed Products
Debenhams
Best Direct Selling Retailer of Licensed Products
Amazon
Best Overall Retailer of Licensed Products
Woolworths
Best Licensed Toys or Games Range
Spiderman 3 Toys Range from Hasbro
Best Licensed Food or Drink Range
Disney Cars Collection from Lightbody of Hamilton
Best Licensed Children’s Apparel or Accessories Range
Scooby Doo Dress Up from Rubie’s Masquerade Co
Best Licensed Adult Apparel or Accessories Range
Star Wars T Shirt Collection from Chunk
Best Licensed Written, Listening or Learning Range
Dora the Explorer, Reader’s Digest Range from Simon & Schuster
Best Licensed Giftware Range
Snoopy Original Plush and Gifts from Rainbow Designs
Best Licensed Home Décor or Bedding Range
Rachael Hale Bedding from Character World
Best Licensed Paper Products or Stationery Range
Charlie & Lola Stationery from Roger La Borde
Best Licensed Housewares or Tableware Range
Jacqueline Wilson Totally Tracy Collection from Portmeirion Potteries
Best Licensed Interactive Range
Sesame Street Interactive Tickle Me Elmo from Fisher Price
The Innovation Award
Science Museum Active Toy and Games from Wow! Stuff
Best Preschool Licensed Property
Dora the Explorer
Best Schoolers/Tween or Teen Licensed Property
Dr Who
Best Adult Licensed Property
The Simpsons
Honorary Achievement Award
Nicholas Durbridge and Linda Pooley
