2009 Winners

Retail Award Category Winners

Best Pre-School Retailer of Licensed Products

Mothercare

Sponsored by HIT Entertainment

Best Direct Selling Retailer of Licensed Products

Littlewoods

Sponsored by RDF Rights

Best Kids Retailer of Licensed Products

Next

Sponsored by 4Kids International

Best Brands Retailer of Licensed Products

Debenhams

Sponsored by The Beanstalk Group

Best Overall Retailer Of Licensed Products

Next

Sponsored by Mattel UK



Licensed Product Category Winners

Best Licensed Toy Or Games Range

Ben 10 Wheeled Toys Range from MV Sports & Leisure

Sponsored by BBC Worldwide

Best Licensed Dress-Up and/or Party Range

Mr Men and Little Miss Dress-Up from VMC Accessories

Sponsored by 4Kids International

Best Brands Retailer of Licensed Products

Debenhams

Sponsored by Warner Bros Consumer Products

Best Licensed Apparel Or Accessories Range

EMI Music Publishing 'Lyric' T-Shirts from TU Clothing for Sainsbury's

Sponsored by Nickelodeon UK

Best Licensed Written, Listening Or Learning Range

Peppa Pig Book Range from Penguin Books

Sponsored by PPC Enterprises

Best Licensed Paper Products or Stationery Range

Mr Potato Head Cards & Wrap Collection from The Monster Factory

Sponsored by HarperCollins Children's Books

Best Licensed Giftware Range

Top Gear Novelty Gift and Toy Range by Wow! Stuff

Sponsored by TV-Loonland AG

Best Licensed Home Décor, Housewares or Bedding Range

In The Night Garden Bedroom Furniture Range from Martin Yaffe

Sponsored by Sony/Target Entertainment Group

Best Licensed Food or Drink Range

Hello Kitty Confectionery Range from Bon Bon Buddies

Sponsored by Kidz Entertainment/EEMC A/S

The Innovation Award

Hello Kitty Confectionery Range from Bon Bon Buddies

Sponsored by Kidz Entertainment/EEMC A/S

Best Licensed Brand Product – Soft Goods

V&A Anemone Range of Bed Linen from Bedeck

Sponsored by Watermelon

Best Licensed Brand Product – Hard Goods

Flying Scotsman Gifts & Accessories from Wild & Wolf

Sponsored by International Brand Management



Licensed Property Category Winners

Best Pre-School Licensed Property

Peppa Pig

Sponsored by Character World

Best Schoolers/Tween or Teen Licensed Property

Ben 10

Sponsored by Blueprint Collections

Best Licensed Sports Property

England Rugby

Sponsored by Zap

Best Licensed Celebrity Property

Jamie Oliver

Sponsored by Danilo

Best Licensed Brands Property

V&A

Sponsored by Sponsored by Licensing International Expo ∓ License! Global



The Honorary Achievement Award

Won by:

Trevor Jones

Sponsored by Smiffy's